Report: NBA and Amazon Prime Video ‘have framework for an agreement’

Apr 26, 2024, 1:07 PM

INDIANAPOLIS, INDIANA - FEBRUARY 18: Ernie Johnson Jr. and NBA Commissioner Adam Silver speak on the court during the 2024 NBA All-Star Game at Gainbridge Fieldhouse on February 18, 2024 in Indianapolis, Indiana. NOTE TO USER: User expressly acknowledges and agrees that, by downloading and or using this photograph, User is consenting to the terms and conditions of the Getty Images License Agreement. (Photo by Stacy Revere/Getty Images)

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BY BRENDEN NUNES

Sactown Sports writer

With their prior television deal (nine-year, $ 2.6 billion on average) ending after this postseason, a move is being made to streaming platforms. The NBA and Amazon Prime Video have a “framework deal for NBA broadcast rights,” per The Athletic’s Andrew Marchand.

According to the reporting, the deal between the NBA and Amazon Prime Video is expected to be “at least a decade” and begin next year, 2024-25. ESPN/ABC have a similar framework, also expected to last for at least a decade. They are also expected to keep the NBA Finals throughout the duration, per The Ahthletic‘s reporting.

🚨NEWS: The NBA and Amazon Prime Video have a framework for an agreement that will make the streamer one of the homes for significant regular season and postseason games for a decade, The Athletic has learned.

Full details:https://t.co/NgrvlzAc3R

— Andrew Marchand (@AndrewMarchand) April 26, 2024

ESPN/ABC has a similar framework, which is also expected to last for at least a decade. According to The Athletic, they are also expected to keep the NBA Finals throughout the duration. However, this has placed TNT in a more uncertain position at the current moment, with plenty of time left for negotiations.

“The advancement in the Amazon and ESPN talks leaves incumbent Warner Bros. Discovery, which owns network TNT Sports, to face off with NBC, owned by Comcast, for the likely last package of games. Warner Bros. Discovery has the right to match deals, but NBC could try to structure an agreement in a way that makes it difficult.”

Andrew Marchand, The Athletic

With TV deals playing a large part in the league’s salary cap, this deal between the NBA and Amazon Prime Video could notably affect the landscape.

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